South of Union Square logo
South of Union Square
Place
Paramount Building
1501 Broadway

Posts & Stories(2)

Paramount Building image

Paramount Building
Post

Paramount Building ARCHITECT: Rapp & Rapp DATE: 1926-27 The building’s distinctive massing creates a striking pyramidal silhouette which is further enhanced at the upper stories by overscaled consoles, four clock faces recalling the Paramount trademark and a crowning glass globe. Designed by the Chicago-based firm of Rapp & Rapp, who were among the best-known and most prolific designers of elaborate movie theaters in this country in the 1920s, it served as the Eastern headquarters for the Famous Players-Lasky Corporation, forerunner of Paramount Pictures, whose entrepreneurial founders played a major role in promoting the revolutionary motion picture medium.
From Dazzling to Dirty and Back Again: A Brief History of Times Square image

From Dazzling to Dirty and Back Again: A Brief History of Times Square
Story

Originally known as Long Acre (also Longacre) Square after London’s carriage district, Times Square served as the early site for William H. Vanderbilt’s American Horse Exchange. In the late 1880s, Long Acre Square consisted of a large open space surrounded by drab apartments.

Photos(46)

Paramount Building image

Paramount Building

High-angle night view of the illuminated signs in Times Square, New York City, undated (ca. August 1917).
Paramount Building image

Paramount Building

Broadway, north from 43rd Street, New York City, 1922.
Paramount Building image

Paramount Building

Manhattan: Broadway - 43rd Street (West) 1493-1505 Broadway, west side, from West 43rd (left) to 44th (right) Streets, showing the 6-story Putnam Building that today (1937) has been replaced by the mammoth Paramount Building. Shown on the left and west of a row of 4-story structures (Nos. 207 to 215 inclusive) is the 4 and 11-story Times Annex. On the right appears a corner of the Hotel Astor. This area is known as Times Square, though the buildings bear Broadway numbers. About 1925. Brown Brothers.
Paramount Building image

Paramount Building

Broadway and 43rd Street. The Paramount Building, detail of base.
Paramount Building image

Paramount Building

1501 Broadway. Paramount Building
Paramount Building image

Paramount Building

Broadway and 43rd Street. Paramount Building.
Paramount Building image

Paramount Building

Broadway and 43rd Street. Paramount Building.
Paramount Building image

Paramount Building

New York City views. Paramount Theatre at night. View of Times Square at night, showing the Paramount Theatre marquee.
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 43rd Street Seventh Avenue at N.W. corner of 43rd Street, showing the main entrance to the Paramount Theatre. March 1934. Cift of Eric Christiansen, Photographer. Neag.~ TIo0. 7 w. 3'ae A
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 44th Street (1) Seventh Ave., south from West 44th Street, and showing the southern portion of Times Square, with the Times Building separating Broadway from Seventh Ave. The buildings shown on the right (west side), and starting with the Paramont south to West 42nd Street, bear Broadway numbers, but actually are on Seventh Ave. 1936\. W.P.A. Photo. Federal Writers Project. (2) Another view, and not showing the Times Building. 1936\. W. P.A. Photo. Federal Writers Project.
Paramount Building image

Paramount Building

\[Paramount Building and Astor Plaza.]
Paramount Building image

Paramount Building

\[Paramount Building and Astor Plaza.]
Paramount Building image

Paramount Building

\[Paramount Building.]
Paramount Building image

Paramount Building

\[Paramount Building.]
Paramount Building image

Paramount Building

Times Square and Paramount Building, New York City Primary subject: Paramount Building Secondary subject: Times Building
Paramount Building image

Paramount Building

Manhattan: Broadway - 43rd Street (West) (1) Broadway, west side, south from and including West 44th., to and including West 43rd Streets. Shown is the Paramount Building, (containing the Paramount Motion Picture House and business offices), and a portion of the Hotel Astor. August 9, 1935. P. L. Sperr. (2) The same; from a different angle. August 9, 1935. P. L. Sperr, Neg.~ TI0: (3) The same, as seen from the Bush Terminal Building (13O West 42nd Street) March 18, 1929. 95 E:W56cSeoas.
Paramount Building image

Paramount Building

The Paramount Building, Times Square
Paramount Building image

Paramount Building

Paramount Building New York
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 43rd Street Paramount Building and Theatre, Seventh Avenue, west side, from 43rd to 44th Streets, taken from 145 West 45th Street. In the right foreground may be seen the Astor Hotel, at the N.W. corner of 44th Street. August 4, 1935. P. L. Sperr, Photographer.
Paramount Building image

Paramount Building

The Paramount, Broadway and Times Square, New York City Primary subject: Paramount Building Secondary subject: Times Building
Paramount Building image

Paramount Building

The Paramount Broadway Building, New York City Primary subject: Paramount Building Secondary subject: Hotel Astor
Paramount Building image

Paramount Building

The Paramount, Broadway and Times Square, New York City.
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 41st Street (West) Seventh Avenue, north from W. 41st Street, towards Times Scquare. North of 42nd Street this thoroughfare loses it's identity, becomming a portion of Times 3Quare: the buildings on all sides bearing Broadway addresses. The Paramount Building which is prominently shown is an outstanding example of that practice. Note the Hotel Hermitage at the left margin. This atructure adjoins the low building at the S.W. corner of 42nd Street. On the opposite corner (N.W.) is the Rialto Theatre. This is s oon to be renovated and will present a different external app6arance.. May 27, 1935 Views 1 and 2 P. L. Sperr
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 42nd Street Seventh Avenue, west side, from 43rd to 42nd Streets. At the extreme right, may be seen the Paramount Theatre. At the left centre backEEi5T1TNLE75 8~-R~2~ R-R~8-: March 21, 1934. P.L. Sperr, Photographer.
Paramount Building image

Paramount Building

Paramount Building and Hotel Astor Time Square New York City Primary subject: Paramount Building Secondary subject: Times Building
Paramount Building image

Paramount Building

Paramount Building and Hotel Astor Time Square New York City
Paramount Building image

Paramount Building

Manhattan: Broadway - 43rd Street (West) (1) Broadway, west side, south from and including West 44th., to and including West 43rd Streets. Shown is the Paramount Building, (containing the Paramount Motion Picture House and business offices), and a portion of the Hotel Astor. August 9, 1935. P. L. Sperr. (2) The same; from a different angle. August 9, 1935. P. L. Sperr, Neg.~ TI0: (3) The same, as seen from the Bush Terminal Building (13O West 42nd Street) March 18, 1929. 95 E:W56cSeoas.
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 41st Street (West) Seventh Avenue, north from W. 41st Street, towards Times Scquare. North of 42nd Street this thoroughfare loses it's identity, becomming a portion of Times 3Quare: the buildings on all sides bearing Broadway addresses. The Paramount Building which is prominently shown is an outstanding example of that practice. Note the Hotel Hermitage at the left margin. This atructure adjoins the low building at the S.W. corner of 42nd Street. On the opposite corner (N.W.) is the Rialto Theatre. This is s oon to be renovated and will present a different external app6arance.. May 27, 1935 Views 1 and 2 P. L. Sperr
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 41st Street (West) Seventh Avenue, north from W. 4lst Street, towards Times Square. North of 42nd Street this thoroughfare loses its identity, becoming a portion of Times Sduare: the buildings on all sides bearing Broadway addresses. The Paramount Building which is prominently shown is an outstanding example of that practice. The toer-like structure outlined by the latter, is at the N.W. corner of 42nd Street, and is a portion of the improverwnts made to the building housing the Rialto Theatre. Opposite same, and partially seen on the right, is the westerly side of the Times Building. At the left, between 41st and 42nd Streets are, the Stanley Theatre (motion picture) and the Hotel Rerritage. These photostats (negative and positive) are reproductions of original photographs that were discoloring in the files. November 9, 1936 Views 1 and 2 P. L. Sperr
Paramount Building image

Paramount Building

Paramount Theatre Building, New York.
Paramount Building image

Paramount Building

The Paramount Broadway Building, New York City Primary subject: Paramount Building With Movie Marquee Wallace Beery Casey at the Bat Secondary subject: Hotel Astor
Paramount Building image

Paramount Building

Times Square and Paramount Building, New York City Primary subject: Paramount Building Secondary subject: Times Building
Paramount Building image

Paramount Building

Manhattan: Broadway - 43rd Street (West) (1) Broadway, west side, south from and including West 44th., to and including West 43rd Streets. Shown is the Paramount Building, (containing the Paramount Motion Picture House and business offices), and a portion of the Hotel Astor. August 9, 1935. P. L. Sperr. (2) The same; from a different angle. August 9, 1935. P. L. Sperr, Neg.~ TI0: (3) The same, as seen from the Bush Terminal Building (13O West 42nd Street) March 18, 1929. 95 E:W56cSeoas.
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 41st Street (West) Seventh Avenue, north from W. 41st Street and viewing towards Times Square, a district that absorbs this thoroughfare, from 42nd to 47th Streets. Prominently shown is the dominant Paramount Building occupying the 45rd to 44th Street frontage. Above same is the Hotel Astor. The old Rialto Theatre is being demolished in View 1. A two story taxpayer, containing stores and a restaurant was erected here. View 2 is taken during the track removal project conducted by the W. P. A. Note the bus that has replaced the street cars. July 6, 1935 P. L. Sperr June 4, 1937 W. P. A. photo Five Boroughs Project
Paramount Building image

Paramount Building

The Paramount Broadway Building, New York
Paramount Building image

Paramount Building

The Paramount Building New York City
Paramount Building image

Paramount Building

China Peace Restaurant Primary subject: Interior View of China Peace Restaurant
Paramount Building image

Paramount Building

Paramount Building, New York
Paramount Building image

Paramount Building

Paramount and Times Square Buildings Primary subject: Paramount Building Secondary subject: Times Building
Paramount Building image

Paramount Building

The Paramount Broadway Building, New York.
Paramount Building image

Paramount Building

The Paramount Broadway Building, New York
Paramount Building image

Paramount Building

Times Square New York City Primary subject: Hotel Astor Secondary subject: Rupperts Billboard
Paramount Building image

Paramount Building

Manhattan: 7th Avenue - 41st Street (West) Seventh Avenue, north from W. 4lst Street, towards Times Square. North of 42nd Street this thoroughfare loses its identity, becoming a portion of Times Sduare: the buildings on all sides bearing Broadway addresses. The Paramount Building which is prominently shown is an outstanding example of that practice. The toer-like structure outlined by the latter, is at the N.W. corner of 42nd Street, and is a portion of the improverwnts made to the building housing the Rialto Theatre. Opposite same, and partially seen on the right, is the westerly side of the Times Building. At the left, between 41st and 42nd Streets are, the Stanley Theatre (motion picture) and the Hotel Rerritage. These photostats (negative and positive) are reproductions of original photographs that were discoloring in the files. November 9, 1936 Views 1 and 2 P. L. Sperr
Paramount Building image

Paramount Building

The Paramount Broadway Building, New York.
Paramount Building image

Paramount Building

Times Square and Paramount Building, New York City
Paramount Building image

Paramount Building

West 43rd Street - Broadway
Privacy PolicyTerms of Service