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American Express Pavilion at the 1964 World's Fair
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Gasopolis: From The 1939 To The 1964 World's Fair
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By Katie Uva Since their inception in the mid-19th century, world’s fairs have been major cultural touchstones. While fairs have typically had malleable themes and many different types of activities and displays on offer, one of the signature features of world’s fairs has been their role as industrial showcases. Fairs present new technology and inventions and promote the goals of their funders. In the mid-20th century, many of those goals centered on reshaping America’s cities. At the 1939 World’s Fair, several exhibits sought to awe visitors with a picture of prosperous regions anchored by cities, sculpted by highways, and based in suburban family living. By 1964, these ideas and the public-private cooperation they demanded had remade American life. The 1964 World’s Fair aimed to celebrate and perpetuate an already powerful mode of thinking about America’s cities, but in doing so also became a major target for criticism. Read this in its original format here.
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American Express Pavilion at the 1964 World's Fair
American Express Pavilion, New York World's Fair 1964-1965
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