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660 First Avenue
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[Looking north on First Avenue from 37th Street to The Florentine Craftsman and Con Ed's Waterside Station.]

The Florentine Craftsman at 660 First Avenue was originally Kips Bay Brewing Company.

1975

660 First Avenue

[Looking north on First Avenue from 37th Street to The Florentine Craftsman and Con Ed's Waterside Station.]

The Florentine Craftsman at 660 First Avenue was originally Kips Bay Brewing Company.

IMAGE DATE1975
FromMuseum of the City of New York logoMuseum of the City of New York

Kips Bay Brewing Company Building, ca. 1978.

The brewery, built in 1895 and shuttered in 1947, retains its twin mansard-covered cupolas over the corners of 37th and 38th Streets.

In this late 70s photo by Edmund Vincent Gillon, the southern half of the block-long structure is occupied by The Florentine Craftsmen, a garden supply and furniture depot. The smokestacks belong to the Consolidated Edison Waterside Generating plant, a massive Beaux-Arts structure demolished in 2006.

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