South of Union Square
Menu
Place
Share
Austin, Nichols and Company Warehouse
184 Kent Avenue
Posts & Stories
(3)
Cass Gilbert & the Brooklyn Waterfront
Story
Austin, Nichols and Company Warehouse
Post
Austin, Nichols and Company Warehouse, April 6, 1915. The Austin, Nichols and Company Warehouse was constructed in 1914 and 1915 for its namesake, the largest importing and manufacturing wholesale grocery business in the world. Critics at the time described the Cass Gilbert-designed, massive, reinforced concrete building, as an outstanding example of Egyptian Revival architecture rarely found in New York City and the United States. The warehouse utilized piers, railway tracks, freight elevators, conveyor belts, and pneumatic tubes for the production of foodstuffs under the Sunbeam Foods label. The building remained the headquarters for Austin, Nichols & Co. until the late 1950s. The building was acquired by 184 Kent Avenue Associates in 1986 and rented to residential and commercial tenants.
Austin, Nichols and Company Warehouse
Post
Austin, Nichols and Co Warehouse In 1915, Austin Nichols & Co., the largest wholesale grocers at the time, moved from lower Manhattan's wholesale food district-- today's TriBeCa-- to a new superblock site on the Williamsburg waterfront. The imposing structure was designed by Cass Gilbert, architect of the just-completed world's tallest skyscraper, the Woolworth Building. Developed as a warehouse and production plant where goods were prepared, processed, and packaged under the Sunbeam Foods label, the immense plant provided 450,000 sq. ft. of floor space on four floors. Financiers Havemeyer & Elder, who owned the nearby sugar refinery, directed Gilbert to make the Manhattan (west) façade monumental in appearance to publicize the factory and the expanding rail terminal. The reinforced-concrete structure, built by Turner Construction Company in the Ransome patented system, was lauded as a "Model of Modern Construction and Efficiency" (Brooklyn Daily Eagle) and won praise from European Modern architects, Le Corbusier and Walter Gropius. In 2009, the building has been redeveloped as a 300-unit residential complex.
Photos
(10)
View fullscreen
Austin, Nichols and Company Warehouse
Austin Nichols Building, watercolor perspective rendering, dated 1913.
Austin, Nichols and Company Warehouse
Austin Nichols and Co., rendering by Johnson.
Austin, Nichols and Company Warehouse
North 3rd Street. Austin Nichols Co.
Austin, Nichols and Company Warehouse
Williamsburg, Brooklyn. Austin-Nichols and Co., peanut butter machines.
Austin, Nichols and Company Warehouse
Williamsburg, Brooklyn. Austin-Nichols and Co., control and motor to refrigerator plant.
Austin, Nichols and Company Warehouse
Austin-Nichols and Co., coffee roasting department
Austin, Nichols and Company Warehouse
Austin-Nichols Co., view of switchboard.
Austin, Nichols and Company Warehouse
Austin-Nichols and Co., view of two connecting boxes.
Austin, Nichols and Company Warehouse
Boro liquor concern Caption: "Boro liquor concern--The Austin, Nichols Co. pl\[ant] in Brooklyn serves as the main unit for the nationwide business of the liquor distributing company. Located at Kent Ave. and N. 3d St., it is an old Brooklyn landmark, the first building of its kind, built in 1915. Image, an aerial view, includes group of parked automobiles.
Austin, Nichols and Company Warehouse
Austin Nichols & Company Inc. New York Primary subject: Factory Secondary subject: Waterfront
Privacy Policy
Terms of Service
Open Map