Savoy-Plaza Hotel (at left) and the Squibb Building , ca. 1930. Designed by McKim, Mead \&White and completed in 1927, the 33-story Beaux-Arts Savoy-Plaza Hotel was constructed as a companion to the nearby Plaza Hotel by the Plaza's owner, Harry S. Black. The hotel's penthouse was famously the residence of Adolph Zukor, the founder of Paramount Pictures. In 1958 after a buyout by the Hilton Hotel chain, the building became the Savoy Hilton. Following the announcement in 1964 that the hotel would be demolished for a new General Motors building, local advocates and preservationists staged protests and a failed boycott of G.M. products. The hotel remained open through the New York World's Fair but closed in October 1965 and was demolished late that year. The 48-story Edward Durell Stone General Motors Building was completed in 1968.

745 Fifth Avenue, November 21, 1935. The New York Trust Co.(seen through the balusters), the Squibb Building (745 Fifth Avenue) and the Sherry Netherland Hotel along the east side (right) of Fifth Avenue taken from the roof of 718 Fifth Avenue facing north. On the west side (left) of the avenue is the roof of the Duveen Building.

The New York Preservation Archive Project is a not-for-profit organization dedicated to documenting, preserving, and celebrating the history of historic preservation in New York City. The Archive Project is devoted to celebrating neglected narratives of New York historic preservation using the archives that hold these stories. This collection includes a selection of historic sites that became flashpoints of the city's preservation movement(s). For more information, visit: www.nypap.org/phd-category/places/

This classic black trimmed 1930s simplified Art Deco building once housed the studios of the famous fashion photographer George Platt-Lynes, as well as Richard Avedon, the well-known fashion and portrait photographer. This building ran the length of the full city block but was only two stories tall. These types of buildings (wide but short) were commonly built in the 1930s and were called "taxpayers." The name referenced that during the lean years of the Depression structures such as these collected only modest rents which barely financed the maintenance costs and property taxes. Most taxpayers have been demolished and replaced by larger buildings during the more financially stable years since the mid century, but a few remain (though not this one).

When the Vanderbilts, Astors, and Rockefellers moved uptown, the hotels quickly followed. The gravitational shift of New York's social scene meant that prestigious hotels like the Waldorf-Astoria were no longer in the thick of it. However, developers are never too far behind a trend and soon some of the world's most luxurious hotels sprouted next to the mansions of Fifth Avenue.