Advertising cleanliness
Oversize cutouts of "Dirt" battling citizens ("Pull together for a cleaner New York") on float being pulled by flat-bed truck. Caption: "Advertising cleanliness: The Department of Sanitation is taking the Clean-Up Campaign to the grass roots with colorful floats. Covering all neighborhoods in the city, the floats are followed by a car with a public address system, through which advice is given the residents on ways to improve the areas. . . ."